How great content and video can help you keep your brand fresh and exciting

Keeping your communications fresh and putting your brand in the public eye on a consistent basis is just as important as having a stunning website. Your customers need to be able to find it before they can engage with it. At Cre8ion, we don’t just build you a website and leave you to do all the hard follow-up work. With expert implementation, we can make sure that your story gets told in a powerful way. Using the right content, visual aids and video is a vital part of that process.

Content, content, content

Our talented team of writers can complement your website with regular editorial content. We can create content-driven blogs, tailored to your customers. You may doubt whether blogging is worth all the fuss, but according to Think Creative, smaller businesses benefit immensely from blogging. They experience 126% more lead growth, compared to businesses that choose not to blog. In order to have a successful blog, you need to be aware of effective SEO keywords and what kind of content your audience would want to read. This is where we come in. Check out our recent blog posts for our long-standing customers Selectronic who have been particularly successful at attracting internationally recognised businesses to their services, thanks to online exposure from their online blog.

Stunning design, video and photography

Just like having a regular blog, updating your visual materials both online and offline, is a great way to make your brand feel fresh and expose it to new markets. Social media messages that have a relevant image attached to them will ensure more customer engagement. According to Fast Company, visual content is ‘40X more likely to get shared on social media than other types of content.’ Our creative design team can produce breath-taking photography and service all of your visual print and web needs, just like we’ve done for our clients Care UK.

Video is another great way to engage with your customer. Usabilla predicts that by 2017 a whopping 74% of all online traffic will come from videos. We can help you get ahead of the curve, by producing stunning videos that you can use on your website, embed in your email marketing messages, or other digital platforms that expose your brand. To get some ideas for your own projects, take a look at the Maddox Gallery TV channel which we run for our clients Maddox Gallery in Mayfair, London.

Whether you’re building a new website or considering to revamp your marketing strategy, we’re here for the journey. We won’t leave you to go it alone. Contact us today to see how we can help you create a marketing strategy that will take your business to the next level.

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