Follow us: 



Purpose led

Alignment for the assignment.

Purpose led

Alignment for the assignment.

PDF Lead Magnet Design and Website Popup

£849.00£3,499.00 +VAT


Building an email database of contacts that you can market to is an essential part of every marketing stack. The way this is to be achieved is through adding real value to your website’s users in exchange for their data, making sure they get a great deal in the transaction through a quality PDF lead magnet design.

Why does my business need a PDF lead magnet design?

We’ve all seen websites that have a “Sign up to receive marketing emails” box, that will get looked at with mild disdain before being quickly dismissed or swiped away by most users. Why? Because the “what’s in it for me?” piece is sorely lacking, and there is no incentive at all for a user to give their email address away.

“Jab, jab, right-hook”

Turn your website into a lead generating machine with real value-added resources for your users. With downloadable lead magnet PDF documents, you can do just that.

We’re big believers in jab, jab right-hook marketing. ‘Jabs’ being offering your prospect free value and ‘right-hooks’ are going in with one of your paid services. A lead magnet is one of these jabs that will offer tangible value to your audience and build trust to make them more likely to work with you in the long term.

We have seen time and time again that email list growth is stimulated when the “what’s in it for me?” question is addressed with a real offering of value that will solve a problem or pain point for target audiences.

What you’ll get with your PDF lead magnet design:

  • Session to establish lead magnet subject matter that will add value to target audience.
  • Copywriting
  • Brochure layout and design
  • Number of pages:
    • Standard (4 pages)
    • Plus (12 pages)
    • Pro (20 pages)
  • Amends and snagging for sign off
  • Optimised for digital and print
  • Design snagging and amendments
  • Free set up of Active Campaign CRM if required*
  • Build popup into website and data capture form to link to CRM **

*Active campaign subscription charges apply and are not included in this price
**Popup functionality may require external CRM services if your website is not a WordPress website.

From topic, to design, to installation on your website. We’ve you covered.

Don’t know what topic to produce your lead magnet on? Don’t worry, we’ve got you covered. With every level of our lead magnet Element, you will get a session where we will deep dive into your industry and target audience to find a topic that they care about and will add maximum value. Then you can sit back and relax while we produce all copy, design the document and install it on your website in the form of a popup.

Once you have invested in producing a downloadable lead magnet PDF document, you have this to keep forever and to leverage for more email contacts into the future. You can even create a library of resources on your website to put your downloadable lead magnet PDF document in. This, along with future documents created later will ensure that you are a go-to hub for essential industry insights and knowledge.

Spread the cost with IwocaPay

We’ve partnered with Iwoca to give all our clients access to no fuss, hassle free finance. If you are a limited company and you have been operating for more than 1 year, you will be able to select IwocaPay at the checkout to pay over three months. Not only that… Significantly, you won’t have to pay a penny for 30 days, with your first payment 30 days after purchase.

How it works

Once you check out and pay for your package, we will be in touch in the next working day (except Fridays) to book a meeting where we will go through everything from design brief to lead times.

Get started with your PDF Lead Magnet Design today!

Additional information

No. of pages

Standard (4), Plus (12), Pro (20)

We build brands that inspire belief and create belonging, to become the best in their sector and go beyond expectations.

Our process all starts with the Purpose Playbook, a workshop that will get to the core of your value proposition and clarify how you can connect with customers.

Sign up to receive insights, new podcast episodes and more

"*" indicates required fields