How to adapt your marketing strategy to attract new clients while keeping your loyal ones
Posted on 16th February 2017 by Mike Owen
A good marketing strategy needs to evolve over time. Shifts in economy, technology and people’s preferences can all affect the choices that your customers...
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Posted in Marketing
Great Marketing Videos Without the Hollywood Budget
Posted on 9th February 2017 by Mike Owen
If you’re thinking of a new marketing strategy for 2017, having some brand new video content is definitely the way forward. Millions of people consume videos...
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Posted in Marketing
New Values for the New Year
Posted on 19th January 2017 by Mike Owen
In our last two blog posts, we looked at the importance of having a mission and a vision statement for your business, if you want to make bold new steps in...
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Posted in Marketing
What Will Your 2017 Vision Look Like?
Posted on 12th January 2017 by Mike Owen
The New Year is upon us, bringing new challenges, opportunities and successes along with it. Success depends on effort and determination, and just a sprinkle...
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Posted in Marketing
Start-ups: How Your Brand Can Make or Break Your Business
Posted on 25th November 2016 by Mike Owen
Does a good brand mean having a flashy look and a catchy name? Not quite. A strong brand identity is absolutely crucial for a start-up. It will give your...
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Posted in Marketing
Everything your brand needs: 5 steps to success
Posted on 19th October 2016 by Mike Owen
Ready to share your passion with the world by taking your brand to the next level? Or perhaps you feel that your current marketing strategy or your website...
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Posted in Marketing
Starting a Business? A Lot Can Get Done In a Year
Posted on 14th September 2016 by Mike Owen
25% of UK adults have a dream of starting their own business, according to a survey conducted by social enterprise Cause4. So congratulations - you are among...
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Posted in Marketing
The journey into developing a consistent brand identity
Posted on 23rd June 2016 by Mike Owen
According to a 2005 study by the consultants Booz Allen Hamilton and Wolff Olins, companies that are brand-guided perform better than their competitors,...
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Posted in Marketing
How our winning workshops can boost your business & marketing strategy – Part 2
Posted on 9th June 2016 by Mike Owen
In our previous blog post, we looked at the importance of P.E.S.T. analysis and how it can help identify external factors that can affect the future success of...
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Posted in Marketing
