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Invaluable
Insights

Give your message momentum.

Blog - Weekly Insights for Purposeful Business

Never miss a trick with the weekly Cre8ion blog – keeping you in the flow

Blog

Smart living requires smart thinking

So I got an email saying “Black Tie” event. I read it again. An awards night and HUM4NS had been chosen as a finalist! The Great British Entrepreneur Awards again. Last time it was Cre8ion that was picked, back in 2018, and no, we didn’t win, but it was an ...

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Alignment in the Brand Helps You Battle Back in Difficult Times.

It was the 80th anniversary of the start of the Battle of Britain on July 10th. My Grandad was fighting in the skies at that time – just like these brave young men. I love the way they are running ...

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Make Sure the Real Thing Doesn’t Go Flat By Using the Wrong Ingredients.

Are you looking for innovative ways to remind your audience about why they love your brand as we come out of these difficult past three months? Speaking of revitalising brands, did you know today marks the 35th anniversary of the ...

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Is Your Company Sending the Right Messages?

Does having a clear mission statement, vision and values add value to your company? In order to find out, let’s play a game…How many of the following corporations (and one charity) can you identify from their mission/vision statements? Answers below. ...

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The FREE Facebook MVV Challenge is back on 6th July. Here’s Darrell on why you should do it…

‘Remind us again of the difference between mission, vision and values?’ Mission is about purpose. Without purpose, we do life at 110 mph and feel as if we are not achieving anything. Lacking a sense of purpose means changing jobs, ...

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Why Adventure is in Your Family Tree…

Being an entrepreneur means I like to keep my eye on the future… a lot… I’ve always wondered what makes me this way, always dreaming, always innovating… risking all and not settling for what is considered normal… I’m always inspired ...

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Time For Nature

Running your business in the current climate you may not have noticed World Environment Day was last Friday. Granted, it was all online and a little low key this year. World Environment Day has been held annually since 1974 and ...

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Our posts are written by our CEO Darrell Irwin and provide valuable insights gleaned over years of brand and marketing experience. Sign up below to be sure you don't miss out on future posts!

We build brands that inspire belief and create belonging, to become the best in their sector and go beyond expectations.

Our process all starts with the Purpose Playbook, a workshop that will get to the core of your value proposition and clarify how you can connect with customers.

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