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Insights

Give your message momentum.

Blog - Weekly Insights for Purposeful Business

Never miss a trick with the weekly Cre8ion blog – keeping you in the flow

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When purpose makes pleasure guilt-free.

Purpose vs pleasure. Is it possible to have both at the same time?  It’s a challenging question as purpose is often pursued at the expense of pleasure (running a marathon for a worthy cause for example) and then purpose is left on the shelf when pleasure is one’s only pursuit.  ...

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When ‘reaching out’ can mean a race to the bottom

You’ve seen the ‘reach out’ on Facebook. Why is it called that? It makes me feel a bit sick. It goes something like this, “Can anyone recommend a website designer or videographer?” Quite often, it actually means, “I’m looking for ...

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Making waves ahead of 2022

Well, I’m back in the driving seat, so to speak, and if there is one thing I’ve learned over the last few weeks it is that your team are your strength.  In the middle of our bout of Covid, the ...

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Timing is Everything

As we teeter into September I look back on the summer and it has been a strange one. I’m still recovering from a bout of Covid and we have only just emerged from three and a half weeks of isolation. ...

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Running to Stand Still

The news has been worse than usual lately. You could be forgiven for thinking that journalists out there are deliberately painting a blacker picture than necessary to make the news more newsworthy. Negativity abounds. Sickness, death, mental illness, depression, anxiety, ...

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The Crisis Catalyst

So here we are. This book was called for during a recent discussion about perspective in that social phenomenon, Clubhouse. It was in a Giving Thanks Meeting my friend Camalita Nuttall ran every Sunday at 4pm. Without really thinking about ...

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The Law of Averages Needs To Be Broken

WelI everything worked out for you and your business the way you wanted it to, what would the end result look like? Sometimes it can seem impractical to think in these terms. Distractions come hard and fast, we get a ...

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Our posts are written by our CEO Darrell Irwin and provide valuable insights gleaned over years of brand and marketing experience. Sign up below to be sure you don't miss out on future posts!

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