Invaluable
Insights

Give your message momentum.

Invaluable
Insights

Give your message momentum.

Blog - Weekly Insights for Purposeful Business

Never miss a trick with the weekly Cre8ion blog – keeping you in the flow

Blog

The Sky’s Not Falling Down

What is catastrophising? It’s fast-forwarding to the worst possible outcome regardless of facts, process, or evidence. The very opposite of positive thinking. I’m not talking about taking risks, at times we have all taken risks and worried if those risks will pay off – that is the point of a ...

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Community presents the most worthwhile opportunity.

Brand is about belonging. Why? Each brand has its logo, and its values determine whether we invest in it or switch our allegiances. The most important thing about brand isn’t what it looks like, it’s 100% what people say about ...

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Putting yourself in control of the conversation

Picture the scene. You have been invited to an event, so you’ve dressed up and are feeling excited about the 500 new people you are due to meet. You arrive at the event, (which has been booked for 500 people) ...

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Switching from cash to cause

If Cash was King, Cause is God. Kings throughout history have been motivated by rule, power and position, God, on the other hand, is motivated by love. Interestingly enough, the biggest switch up we have seen in the marketplace, from a ...

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The power of community

There are over 10M+ groups on FacebookThere are over 1.4B people using groups every monthMore than half of Facebook users signed up to more than five groups each  Over the last six months our Facebook Group, dedicated for Purpose People has ...

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How investing in R&D can give you a License to Chill.

A question we are often asked as a brand marketing agency is “How do I secure the legacy of my company and remain relevant in the marketplace?” Or put more simply, “How do I future proof my business?” Our four ...

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Raising the Baa

On Friday 10th September the entire staff of our brand marketing agency headed south to Folly Farm (several miles west of Bath) to herd sheep with our client, Raising the Baa. Raising the Baa run corporate team building days involving ...

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Our posts are written by our CEO Darrell Irwin and provide valuable insights gleaned over years of brand and marketing experience. Sign up below to be sure you don't miss out on future posts!

We build brands that inspire belief and create belonging, to become the best in their sector and go beyond expectations.

Our process all starts with the Purpose Playbook, a workshop that will get to the core of your value proposition and clarify how you can connect with customers.

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